CASE STUDIES1 June 2026· 9 min
Competitive Intelligence Best Practices for Executives in 2024
67% of Fortune 500 companies with structured CI programs outperform peers by 2x on revenue growth. Discover the frameworks, tools, and strategic habits top executives use to stay ahead.
SOURCES
[1]SCIP (Strategic and Competitive Intelligence Professionals) — 2023 Industry Benchmark Report
[2]McKinsey Global Institute — 'The Shrinking Corporate Lifespan', 2023
[3]Gartner — 'Market Guide for Competitive Intelligence Tools', 2022
[4]Deloitte — 'Global Executive Survey on Strategic Decision-Making', 2023
[5]Forrester Research — 'The State of AI-Powered Competitive Intelligence', 2023
[6]Klue — 'State of Competitive Intelligence Report', 2023
[7]Crayon — 'Competitive Intelligence Benchmark Report', 2023
[8]CB Insights — 'Corporate Disruption and Market Cap Destruction', 2023
[9]Society of Competitive Intelligence Professionals (SCIP) — Code of Ethics