CASE STUDIES24 April 2026· 9 min

Competitive Intelligence Best Practices for Executives in 2024

87% of executives say competitive intelligence directly influenced a major strategic decision in the past year. Discover the frameworks, tools, and habits that separate market leaders from followers.

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InekIA Editorial Team
InekIA Editorial Team
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SOURCES
[1]Crayon, 'State of Competitive Intelligence Report 2024', crayon.co
[2]SCIP (Strategic and Competitive Intelligence Professionals), 'CI Benchmarking Study 2023', scip.org
[3]McKinsey & Company, 'The value of competitive intelligence in strategic decision-making', mckinsey.com
[4]Gartner, 'Win/Loss Analysis: The Most Underutilized B2B Revenue Tool', gartner.com
[5]Harvard Business Review, 'War Gaming for Competitive Advantage', hbr.org
[6]Competitive Intelligence Foundation, 'Organizational CI Design Best Practices', 2023
[7]Revelio Labs, 'Workforce Intelligence and Competitive Signal Data', reveliolabs.com